Our products have moved
Kent Reliance for Intermediaries is no longer accepting new buy to let or residential cases. On this page you can find out more information about the changes, how we’re supporting existing customers, and where to go if you need to place new business.
What’s happened?
Although we’re no longer accepting new buy to let or residential business, we’re still supporting existing customers with product transfers and shared ownership staircasing.
Why are we doing this?
OSB Group wanted to strengthen its specialist expertise, and make it easier for intermediaries to choose the right lender for their customers. It launched a new dedicated buy to let brand, Rely, to complement its existing residential and bridging brand, Precise, so Kent Reliance for Intermediaries was withdrawn from new business.
Where can I place new business?
Below is an explanation of each of the OSB Group brands, each with their own distinct strengths and specific product sets.
A buy to let lending powerhouse that's dedicated to fuelling the success of property investors and their brokers.
No-nonsense products and clear, easy-to-understand criteria, you'll get everything you need, and nothing you don't.
InterBay specialises in supporting commercial, semi-commercial, buy to let and bridging.
News and insight
Here, you can find out more in-depth information about the changes and how we’re supporting existing customers.
By Adrian Moloney
A message from Adrian Moloney
OSB Group’s Intermediary Director talks us through the reasons behind the withdrawal. He explains the reasons for the changes and highlights the strengths of our existing brands.
By KRFI
We’re no longer open to new business
We explain the reason behind the changes at Kent Reliance for Intermediaries, and which alternative OSB Group brand could help you if you’re looking to place new business.
How will this affect me?
All buy to let and residential products will be removed on 17 December 2025. Existing customers can continue to switch products as normal.
Applications received before 17 December will continue to be processed as normal under the same terms and service standards.
Yes, the broker portal will be available for you to progress pipeline cases.
Yes. We’ll continue to process these as normal under the same terms and service standards.
Yes, product transfers will still be available.
No. Further advances will not be available after 17 December.
No. In fact, the launch of Rely is designed to enhance service levels. It uses a new mortgage platform with data-led underwriting, enabling faster decisions and a smoother experience for both brokers and customers.
Your usual business development manager (BDM) remains your first point of contact.
Our customer service teams will continue to support and answer any questions your existing customers may have.
No. Kent Reliance will continue to operate, offering savings products and servicing existing borrowers.
For new Buy to Let enquiries, please register and place new business with Rely.